A/B testing on Yola Website

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  • Updated 9 years ago
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How do i do A/B testing. does anyone know where i should insert my coding given to me by google
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a.masny

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Posted 9 years ago

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Sanja, Official Rep

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Hello a.masny

I'm not sure what you mean by A/B testing. Can you please give more information about this?

As for your google code, are you trying to verify your site with Google Webmaster?

To verify your site with Google Webmaster you need to use the meta tag option. It is very important that you copy the correct portion of the tag in order to be successful. Copy only the letter/number string between the quotation marks and paste it in the designated field in the Properties sidebar.

For detailed, step-by-step, instructions on how to verify your site with Google Webmaster and submit a sitemap, please see our Google Webmaster Tutorial. Please use our instructions and not Google's. Google's are written on the assumption that you are coding the website from scratch. Our instructions are written to work specifically with Yola.

You may also be interested in reading our SEO tutorials. The last tutorial in the series, SEO Tutorial 4 - Promoting Your Website has many other suggestions to help you now that you have launched your site; here is a link: SEO Tutorials.

You might also want to watch our very informative webcast on this topic: SEO Webinar.

A great way to promote your site and any updates you make is through Twitter. If you have a Twitter account, you can easily Tweet any changes or updates you make when you publish! For more information on this please see this thread in our forum: Twitter Button - Tweet your new site or your latest changes!.

If you don't have a Twitter account and would like to get one to make use of this promotion tool, please go to Twitter.com and sign up for a Free account!

If you have any difficulty with this, or if I have misunderstood, please do let me know.
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a.masny

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Sonja i wanted to use GOOGLE WEBSITE OPTIMIZER which enables me to split my traffic equally so i can validate my AB testing.. Google gives you a piece of coding same as the webmaster code but it does not go at the same place...I know how to do AB testing but having to possibility to manage my traffic with Google will generate much quicker response to my test. also i have to possibilty to do multi-variate testing which is something i really wanted to test as well.But i would need to add the coding per section not just per pages.
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Sanja, Official Rep

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Hello a.masny

I am not familiar with the Google Website Optimizer and how it all works. You can try pasting the code into an HTML Widget and see if that does the trick. Don't forget to update your site once you've added the code.

Otherwise, I would follow the advice given below. I hope that helps.
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Donald

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I could be wrong... but I'm guessing you're referring to tracking the performance of two different website functions.... also known as the A/B split. If this is what you're talking about, it's not strictly related to a code given by google.

What you do is create two different pages and/or websites. You divide your audience among these two sites... Audience A with website/page A and audience B with website/page B... then you note the changes and actions of your visitors. You see how they react to differently to the slight changes made to each page.

Note that each page only have very few changes from the other page. What this does is specifically tests your certain features.

Take two exactly the same pages for example... the only difference is that one has advertisements and one doesn't. Does the one without advertisements have an increased respond rate? Take two different pages, one has a monthly newsletter and one doesn't. Do you get requests for adding a monthly newsletter on the one page and do you get signups on the other page? Do you get more visitors with the one with a newsletter?

Does this make sense?
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Monica

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I agree with donald on A/B testing..
its always a test to see which one is preferred by visitors out of two, whether its pages, newsletter or even the entire site!
but u need not to a use a code for it..
use other tracking tools n you can compare the statistics to arrive on a result of your A/B testing