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There are a number of animated aspects that you can add to a web-page.
A background is probably not a good idea as this is likely to be a Flash facility and will exclude users who may want to view your site with devices like mobile phones and various tablet devices.
Additions are easily added and can range from animated text, animated banners, short movie animations, animated slide-shows etc. I guess it comes down to your concept that you wish to have on your page. If you have specific requirements then users can make suggestions and help you specifically with this..